Peacock + Saved By The Bell

BRONZE CLIO

Saved By the Bell? Ring any bells?? The iconic show was making its comeback - on NBC Peacock - and we had to build the hype.

Thanksgiving 2020 will forever live in infamy as the day… Saved By the Bell returned to the little screen. With a spot that aired during the Ravens vs. Steelers Thanksgiving football game, we made sure people knew there was another team to cheer on.

Shes’s a brick…phoneeeeee. As part of the reboot, we also dialed up an OOH campaign featuring Zack Morris’ iconic brick phone, with a special message for fans.

And we put up some Bayside High letter boards with important back-to-school announcements.

ACD: Lauren Geschke, Ryan Sims
CW: Annette Leo